Perpetual Students.
Humble Truth Seekers. Hands-On Teachers.

MIKE KASELITZFounder CEO

Prior to founding Green Brick Group, Mike led Peter Millar’s Digital Business to a 41% CAGR over an 8-year period. Most of his career has been dedicated to leading E-Commerce Teams, driving results, and providing customers with excellent online experiences. Prior to getting into E-Commerce Mike split time between Business Development and Program Management roles. His inquisitive nature, drive to serve the customer, and ability to empower his team has helped him to achieve tremendous results throughout his career.

Mike graduated from the University of Michigan with a BA in Economics. He is married with two children and resides in Raleigh, NC.

MARISSA BROWNDirector of Strategy

Marissa brings 19+ years of experience in merchandising, assortment planning, and product strategy across wholesale, retail, and ecommerce. At Peter Millar, she led in design, merchandising, and merchant planning, overseeing global product offerings, streamlining development, and building cross-functional teams that drove growth while reducing SKU count. Her approach blends creative intuition with analytical rigor to help brands scale through smarter inventory and lifecycle decisions.

Marissa graduated from Rollins College with a BFA in Art History. Marissa and her husband Nate live in Tampa, Florida with their dog, Cooper and cats, Mélange and Yuki.

Alex SmithBusiness Analyst

Graduating from Penn State in 2023 with a degree in Entrepreneurship, Alex initially moved to the Research Triangle area to build a research funding and distribution platform for universities. Along this journey he met Green Brick Group’s founder who offered him a position on the team. This provided Alex with growth opportunities he could not ignore. Spearheading Intellectual Property Development, he now works with Green Brick Group’s internal team members and partners to convert their expertise into digestible lessons for our clients.